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athenahealth Solution Partner

Recommend OTC products from inside athenaOne®

Wrapped Health runs in the athenaOne® chart. Build a recommendation in seconds, send patients one secure link, and file the care plan back to their record. Patients buy the exact products at standard retail prices, with no markup to the patient.

Inside the chart

How Wrapped launches inside athenaOne®

There's no separate system to open and nothing new to install. Wrapped opens where your providers already work.

  • From the Apps menu

    Open Wrapped from the athenaOne® Apps menu while you're in the patient's chart. It opens with the patient and chart context already loaded, so there's no new tab to manage and nothing to copy and paste.

  • From the Assessment & Plan

    Launch Wrapped right inside the encounter's Assessment & Plan, where you're already deciding what the patient needs. Pull the products you named in the visit note, tap a template, or search the catalog.

  • In a standalone browser

    Prefer a separate window? Wrapped also runs in a standalone browser and supports a SMART on FHIR launch.

Once Wrapped is open

However it opens, anyone on your care team with access can build and send: providers, nurses, MAs, and coordinators. Shared templates are set up once and reused across the practice.

  1. Build

    Wrapped's AI reads the visit note, medication orders, and chart context to suggest products. Or start from a template or the catalog.

  2. Check

    A cart audit checks the selection against chart context and flags anything that needs clinical review before it sends.

  3. Send

    The provider reviews, edits, and approves. The patient gets one secure link by text, email, or both.

  4. Buy

    The patient confirms their date of birth, sees your exact products and directions, and buys from a retail partner.

  5. Follow up

    Track delivery, opens, and expiration for every send. One automatic reminder goes out when a link sits unopened.

Chart write-back

What goes into the chart, and what never leaves it

On athenaOne®, the same send that delivers the patient's link can also document the recommendation for you. Nothing to retype into your note, and nothing shared beyond what the recommendation needs.

Written back to the athenaOne® chart

  • A care plan document filed to the patient's chart, with the products, quantities, your notes, and the checkout link
  • Your instructions and the link added to the open visit's Patient Instructions, so they print on the after-visit summary (existing instructions are kept)
  • You choose what's saved before each send, and Wrapped never writes orders, medications, or messages

What leaves athenaOne®

  • Only the limited context a recommendation needs, never your full chart
  • Retail partners receive the order and shipping details needed to deliver the purchase, never clinical notes, chart data, or protected health information
  • Patient links are signed, scoped to one recommendation, and open only after a date of birth check
  • Messages go out on the provider's behalf, only to patients with an existing clinical relationship, and your practice is responsible for obtaining the consent required to send them

Chart write-back is available for athenaOne® practices with write-back enabled. Sensitive information is scrubbed from monitoring and error reporting.

How Wrapped protects patient data

Setup

From the Marketplace listing to your first recommendation

We handle the connection to athenaOne®. Most practices are sending recommendations within days of signing.

Book a demo
  1. Start from the Marketplace or a demo

    Wrapped Health is listed in the athenahealth Marketplace. Start from the listing, or book a demo and we'll walk your team through the workflow with your specialty's templates.

  2. Sign your BAA

    Wrapped signs a Business Associate Agreement with your practice. Once it's in place, we start the connection.

  3. We connect Wrapped to athenaOne®

    It usually takes a few days, a bit longer on some networks. There's nothing for your practice to install.

  4. Set up your practice

    Your first admin is invited, adds the team, and sets practice standards for brand, price, quality, safety, and shipping. We help turn the patient handouts you already use into templates, with starter templates for your specialty ready on day one.

  5. Train the team and send

    We train your team in a 15-minute session. From there, anyone with access can launch Wrapped from the chart and send the first recommendation.

Partner status

Part of the athenahealth partner ecosystem

Wrapped is a Solution Partner, listed in the athenahealth Marketplace, and approved for Privia Health practices on athenaOne®.

  • athenahealth

    athenahealth Solution Partner

    Wrapped Health joined athenahealth's Partner Community as a Solution Partner on November 2, 2026. Solution Partners offer applications that integrate into athenaOne® clinical and financial workflows.

    Read the announcement
  • athenahealth Marketplace

    Listed in the athenahealth Marketplace

    The Marketplace is where athenahealth customers discover and deploy solutions that extend athenaOne®. Through it, Wrapped is available to more than 180,000 clinicians on the athenaOne® network.

    View the listing
  • Privia Health

    Privia Health Platform Approved Vendor

    Wrapped has been reviewed for use by practices on the Privia platform. Every Privia practice runs on athenaOne®, so this same integration is ready for them.

    Wrapped for Privia practices

Results from an OB/GYN practice on athenaOne®

In a July 2026 pilot, a five-provider OB/GYN practice in the Mid-Atlantic used Wrapped for its everyday product recommendations. Nothing about the clinical visit changed: while speaking with the patient, the provider opened Wrapped from the chart and sent the recommendation. Patients didn't need to search for the product, compare look-alikes, download an app, or re-enter what their provider recommended.

24s
Average time to send a recommendationRead the case study
<60s
From opening the link to a completed purchaseRead the case study
55%
Of patients sent a checkout link completed a purchaseRead the case study

Frequently asked questions

Answers for athenaOne® practices. Still have questions? Book a demo and we'll walk your team through it.

Wrapped runs inside athenaOne®. Providers launch it from the Apps menu or from the encounter's Assessment & Plan, with the patient and chart context already loaded, then build the recommendation and send the patient a secure link by text or email. On practices with chart write-back enabled, the same send can file a care plan document to the patient's chart.

Yes. Wrapped Health became an athenahealth Solution Partner on November 2, 2026, and is listed in the athenahealth Marketplace, where athenahealth customers find solutions that integrate with athenaOne®.

Most practices are sending recommendations within days of signing. Once your BAA is in place, we connect Wrapped to athenahealth (usually within a few days, a bit longer on some networks), help turn the patient handouts you already use into templates, and train your team in a 15-minute session. There is nothing for your practice to install.

Only what the provider selects when sending, on practices with chart write-back enabled: a care plan document filed to the patient's chart, and the provider's instructions with the checkout link added to the open visit's Patient Instructions, so they print on the after-visit summary. Existing instructions are kept. Wrapped never writes orders, medications, or messages.

Pilot practices start free, and patients always pay standard retail prices with no markup. We'll walk you through pricing for your practice on a short demo.

Yes on both. Wrapped is HIPAA-compliant and signs a Business Associate Agreement with your practice. Only the context a recommendation needs is shared, never the full chart, and retail partners receive only the order and shipping details needed to deliver the purchase.

One secure link by text or email, with no app or account. Patients confirm their date of birth, see the exact products you chose with your directions, and buy from a retail partner at standard retail prices, with no markup to the patient. The retail partner handles payment, fulfillment, returns, and order tracking.

Wrapped is built for athenaOne®. It launches from the chart, and chart write-back is available for practices that have it enabled. A practice can also run Wrapped in a standalone browser. If your practice uses a different athenahealth product, we'll confirm fit on a quick call.

Bring your OTC recommendations into athenaOne®.

A 20-minute demo with your specialty's templates. We'll launch Wrapped from a chart, send a recommendation, and show you the care plan it files back.